top of page

Where Knowledge meets Passion

Dr. Vanessa Patrick, PhD. is the Associate Dean for Research, the Bauer Professor of Marketing and lead faculty of the Executive Women in Leadership Program at the Bauer School of Business at the University of Houston.

Her research has been published in top-tier academic journals in psychology, marketing, and management, and popular accounts of her work have appeared in the New York Times, Wall Street Journal, NPR, LA Times, Business Week, Fast Company, Forbes, Huffington Post and Washington Post.

  • LinkedIn
  • Facebook
  • Twitter
  • Instagram

Most Popular Talks

New Project_edited.png
New Project.png

Slay the Day:


Key Takeaways: 

  • Prioritization framework that optimizes personal and professional well-being and success.  

  • The DREAM framework for establishing and implementing Personal Policies 

  • Practical research-backed strategies to tackle difficult issues and pain points  

Slay the Day: Personal Policies for Personal Productivity and Well-being 

New Project_edited.png
New Project.png

The Power of Saying No:

Key Takeaways: 

  • The psychology behind why we say yes when we want to say no

  • Why empowered refusal is a valuable superskill that helps us say no in a way that does not invite pushback from others.

  • A framework to help separate the “good-for-me” from the “not-good-for-me” activities and engagements that come our way.

The Power of Saying No: Learning the ART of Empowered Refusal 

New Project_edited.png

You are what you do: Creating, Crafting and Curating YOU as a Brand

New Project.png

You are what you do:


Key Takeaways: 

  • Understand the key principles of personal branding 

  • Take personal responsibility for how we showcase our strengths, harness our talent and show up in the world 

  • A roadmap for the positive difference we can make in the world 


Stop saying yes.

Start saying no.

Change your life!

In The Power of Saying No, award-winning professor and researcher Vanessa Patrick delves into the new science of saying no. She introduces the ground-breaking concept of “empowered refusal”—a proven framework for saying no that puts you in charge of your life—and reveals some surprising secrets about the power of the word no.

"The Power of Saying No is an absolute game changer. Dr.Patrick illuminates the reasons saying no is so darn hard, provides a framework for deciding when to say yes vs no, and most importantly, teaches readers how to say an empowered no they can feel confident about and that won’t invite pushback. I highly recommend this book for anyone who struggles to say no―so basically everyone!" 
- Jill Stoddard, PhD.
Author of Imposter No More and co-host of the Psychologists Off the Clock podcast
"If you’ve ever struggled to say ‘no’, then this is the book for you. Which, let’s be honest, is all of us at some time or other. Highly readable, the book its filled with practical tips that are backed by scientific research. What’s more, it explains why saying ‘𝘯𝘰’ isn’t just a case of ‘getting your way’, but the key to being more authentic, more human and more fulfilled. Packed with insights and engaging stories, '𝘛𝘩𝘦 𝘗𝘰𝘸𝘦𝘳 𝘰𝘧 𝘚𝘢𝘺𝘪𝘯𝘨 𝘕𝘰' is an absolute pleasure to read" 
- Christian Hunt
Author of '𝘏𝘶𝘮𝘢𝘯𝘪𝘻𝘪𝘯𝘨 𝘙𝘶𝘭𝘦𝘴' and founder of Human Risk Limited.
This book saved me $1,000 within 24 hours of finishing it—best immediate ROI of any book I’ve ever read! It’s full of practical science and great ideas, and I’ll be referring back to it again and again.
-Zoe Chance, PhD
Author of Influence Is Your Superpower: How to Get What You What Without Compromising Who You Are
“The Power of Saying No is an exceptional guide to setting boundaries and prioritizing your time. With practical insights and advice, this book is a must-read for anyone looking to create balance and fulfillment in their personal and professional lives. Highly recommended!”
Dr. Marshall Goldsmith,
Thinkers50 #1 Executive Coach and New York Times bestselling author of The Earned Life, Triggers, and What Got You Here Won’t Get You There.
Let's be honest, who doesn't struggle with saying no? This book offers tips not only for saying no when you want to, but for being more mindful about deciding what you really want to say no--or yes--to.
- Vanessa Bohns, PhD,
Author of You Have More Influence Than You Think: How We Underestimate Our Powers of Persuasion, and Why It Matters.
bottom of page